1. Although it is popular for today's media to emulate a "homegrown" look, I do not think it is a trend that will last. Since technology advances at such a rapid pace, the near future will bring about better production quality for the average person. Therefore, I do not think professional production values will continue to drop. I would say it is inevitable that amateur user-generated content will get better over time.
2. The social media websites I find myself using the most are Facebook and Youtube. I use Facebook the most above any other website because, for the most part, it is an online social life. The website enables me to keep up-to-date on what is going on with my friends and family as well as even instant message anyone on Facebook. In my opinion, Facebook is much more successful than Myspace primarily because of the social aspect. Facebook draws things about your friends activities that it thinks you want to see and puts it right on your own news feed, this feature is what really draws people to Facebook. Another major aspect that led to the "downfall" of Myspace is the advanced options and privacy settings that Facebook comes with, whereas Myspace had only basic privacy options. Facebook is definitely here to stay for the "long term," I do not think another website would be able to compete with Facebook's rate of success.
3. Transparency is an important topic of discussion for people who are avid users of online media and blogging. It is hard to see someone's true motives when you think that there may be another underlying factor for whatever they are posting online. If this is the case, then how can you trust what you read on the Internet? This only makes people skeptical of the things they are reading and one may be forced to question: Is this person paid to write that on their post? Does this person really feel that way, or is he or she just writing that so they will look good? This issue poses many issues in the topic of online authenticity.
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